All writing.
Long-form essays, personal perspectives and writing on psychology, mental health, the self and modern life.Page 12 of 18
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What marketing actually is (it is not what most people think)
What marketing actually is tends to get lost very early in the conversation. The textbooks arrive first. Segmentation. Targeting. Positioning. Brand equity. Consumer behaviour models arranged into…
Dr. Shalu ChopraRead article
134
The drug that works like magic mushrooms but keeps you in the room
Psilocybin without hallucinations has been the goal of psychedelic medicine for most of the last decade. This week, for the first time, something that looks credibly like…
Navneet ShuklaRead article
135
Pi number: the most fascinating number in the universe
Pi number is the most famous number in existence. It is also the strangest, the most obsessed over, and arguably the most important. You probably know it…
Shaniya NazRead article
136
Are night owls more sadistic? a new study says yes and the reason is fascinating
Are night owls more sadistic? It sounds like the kind of question designed to generate outrage clicks. It is also, as of December 2025, a question with…
Shaniya NazRead article
137
Does personality predict support for war? a new study has a disturbing answer
Does personality predict support for war? The question sounds abstract until the week it is published, which happened to be the same week missiles hit Tehran and…
The Present MindsRead article
138
Kama is not what you think: desire as a sacred goal
Kama is the most misunderstood word in all of Hindu philosophy. Say it to most people and they think of one thing. The Kama Sutra. Dimly lit…
Navneet ShuklaRead article
139
Moral Fatigue: why good people stop caring online
Moral fatigue is not apathy. That distinction matters. The person who has stopped retweeting every crisis, stopped signing every petition, stopped feeling the same spike of outrage…
The Present MindsRead article
140
Pretend play apes: the study that changed what it means to be human
Pretend play apes. That sentence would have been scientifically controversial five years ago. It is now the conclusion of a peer-reviewed study published in the journal Science…
Navneet ShuklaRead article
141
Meaning of home: when home stops being a place
Meaning of home changes. Nobody warns you when it happens, or that it will happen more than once. The first time it happens quietly. You go back…
Shaniya NazRead article
142
Are fireflies disappearing? what the science actually says
Are fireflies disappearing? The short answer is yes, in many places, measurably and quietly, for reasons that have everything to do with how humans have reorganised the…
Navneet ShuklaRead article
143
Why costa rica has no army and what 77 years without one actually looks like
The question of why Costa Rica has no army is worth asking this week more than most. The world is currently spending $2.4 trillion a year on…
Shaniya NazRead article
144
What is Moksha: why liberation is the aim nobody talks about
Moksha is the fourth and final aim of Purushartha, and it is the one modern life has the least language for. Dharma, we understand, at least conceptually.…
Navneet ShuklaRead article